Privacy Policy – How 123pk Protects Your Data

1 Overview

123pk is a sports betting and gaming platform built specifically for Pakistani players. When you use 123pk — whether you are placing a bet on a PSL match, depositing via JazzCash, playing a casino game, or simply browsing the platform — certain information about you is collected and processed to make the service work correctly and safely.

This Privacy Policy sets out what data we collect, the purposes for which it is processed, how long it is kept, and what controls you have over your own information. We do not sell personal data to third parties, and we do not use your data for purposes beyond what is described here without informing you first.

123pk takes data privacy seriously. Every Pakistani player who registers on the platform deserves to know exactly what happens to their information — this document is our commitment to that transparency. We have written it in plain language rather than dense legal text so you can actually read and understand it.

2 Data We Collect

The data 123pk collects falls into three broad categories: information you provide directly, information generated by your use of the platform, and information collected automatically through technical means.

We collect only what is necessary for the purposes described in this policy. We do not collect sensitive personal information — such as religious beliefs, political opinions, or health data — and we have no reason to do so.

3 How Data Is Collected

Data is collected through several different channels when you interact with 123pk:

• Direct input: Information you type in when registering, updating your account, contacting support, or setting responsible gaming preferences.
• Payment processors: When you deposit or withdraw using JazzCash, Easypaisa, Raast, bank transfer, or card, our payment partners pass transaction confirmation data to 123pk to update your account balance. 123pk does not store full card numbers or mobile wallet PINs.
• Identity verification (KYC): Documents such as your CNIC or passport uploaded for account verification. These are processed to confirm your identity and age.
• Automated technical collection: Cookies, server logs, and analytics tools collect data about your device, browser, and how you navigate the platform. See the Cookies section for details.
• Platform activity: Every bet placed, game launched, and transaction initiated creates a record within your account that is stored as part of normal platform operation.

4 How We Use Your Data

Every piece of data we collect is used for a specific, defined purpose. Here is a breakdown of those purposes:

• Account management: Creating and maintaining your 123pk account, including authentication, password resets, and account security alerts.
• Processing transactions: Crediting deposits in PKR, processing withdrawal requests, and maintaining accurate balance and transaction records.
• Identity verification: Confirming that you are who you say you are, that you meet the minimum age requirement of 18 years, and that your payment method belongs to you.
• Bet and game settlement: Recording wagers, calculating outcomes, and updating account balances accurately and promptly.
• Responsible gaming: Using your deposit limits, session time preferences, and activity patterns to support the responsible gaming tools you have activated in your account settings.
• Customer support: Responding to your queries, resolving disputes, and maintaining records of support interactions for quality and accountability.
• Fraud prevention and security: Detecting unusual account activity, preventing unauthorised access, identifying bonus abuse, and protecting the integrity of the platform for all players.
• Platform improvement: Analysing aggregated, anonymised usage data to understand how players use 123pk and where the experience can be made better.
• Regulatory compliance: Retaining records as required to meet applicable obligations around financial transactions and identity verification.
• Communications: Sending you account-related notifications — transaction confirmations, security alerts, and updates to policies. Promotional communications are only sent if you have opted in.

We do not use automated decision-making or profiling in ways that produce legal or similarly significant effects on your account without human review being available.

5 Data Sharing

123pk does not sell your personal data. We share data only in the specific, limited circumstances described below:

• Payment providers: JazzCash, Easypaisa, Raast, bank partners, and card processors receive the transaction data necessary to process your deposits and withdrawals. These providers operate under their own privacy and security standards.
• Identity verification services: Third-party KYC providers may process copies of your identity documents to confirm age and identity. These providers are bound by strict data handling agreements.
• Game providers: Casino and sports data providers may receive a session token and anonymised player identifier to serve game content. They do not receive your full name, contact details, or financial data.
• Analytics and technical infrastructure: Service providers that support platform hosting, security monitoring, and aggregated analytics may process technical data. These processors act under our instructions and cannot use the data for their own purposes.
• Legal and compliance: We may disclose data when required to do so by a valid legal process, or to protect the rights and safety of 123pk, its players, or the public. We will notify you where we are legally permitted to do so.

6 Data Retention

We keep your personal data for as long as your account is active and for a defined period after account closure. The retention periods for different categories of data are guided by the purposes for which the data was collected and applicable obligations.

• Account and identity data: Retained for the duration of your account and for a period of up to five years following account closure, to support dispute resolution and compliance requirements.
• Financial and transaction records: Retained for a minimum of five years from the date of the transaction. This covers all PKR deposits, withdrawals, and bet settlement records.
• KYC documents: Retained for the period required by applicable financial record-keeping standards and deleted securely once the retention period expires.
• Support communications: Retained for up to two years from the date of the last interaction, unless the communication relates to an ongoing dispute.
• Technical and log data: Typically retained for 90 days, after which it is deleted or anonymised.
• Self-exclusion records: If you self-exclude, a record of that exclusion is retained for the duration of the exclusion period to prevent re-registration.

When data is no longer required, it is securely deleted or anonymised so it can no longer be linked back to you as an individual.

7 Data Security

Protecting your personal data from unauthorised access, disclosure, or loss is a core responsibility at 123pk. We use a combination of technical and procedural measures to keep your information secure.

• Encryption in transit: All data transmitted between your device and 123pk is encrypted using TLS (HTTPS). Unencrypted connections are not accepted.
• Encrypted storage: Sensitive data — including identity documents and financial records — is encrypted at rest in our secure storage systems.
• Access controls: Access to personal data within 123pk is restricted to personnel who require it for their specific role. Access is logged and reviewed.
• Fraud monitoring: Automated systems monitor account activity for signs of unauthorised access, unusual transaction patterns, and potential fraud in real time.
• Secure password handling: Passwords are never stored in plain text. They are hashed using industry-standard algorithms. 123pk staff cannot view your password.

While we work hard to keep your data secure, no online platform can guarantee absolute security. You also have a role to play — use a strong, unique password for your 123pk account, do not share your login details, and contact support immediately if you notice anything suspicious on your account.

8 Cookies and Tracking

123pk uses cookies and similar technologies to make the platform function correctly, keep you logged in between sessions, and understand how players are using the site so we can improve it.

You can manage cookie preferences through your browser settings. Disabling non-essential cookies will not prevent you from using 123pk, but some preference-based features may not work as expected. 123pk does not use third-party advertising cookies or cross-site tracking technologies.

9 Your Rights

As a 123pk player, you have the following rights in relation to your personal data. You can exercise any of these rights by contacting [email protected].

To exercise any of the above rights, email [email protected] with your request. We may need to verify your identity before processing the request. We aim to respond within 30 days. If your request is complex or you have submitted multiple requests, we will let you know if we need additional time.

10 Minors

123pk is strictly an 18+ platform. We do not knowingly collect personal data from anyone under the age of 18. The registration process requires you to confirm your date of birth, and identity verification is used to enforce the age restriction.

If we become aware that an account has been registered by a person under 18, the account will be immediately suspended, all data associated with it will be handled in accordance with our data minimisation obligations, and any transactions will be voided. If you are a parent or guardian and believe a minor has registered on 123pk, please contact [email protected] immediately.

11 Updates to This Policy

123pk may update this Privacy Policy from time to time to reflect changes in how we operate, improvements to our data practices, or evolving standards. When changes are made, the updated policy will be published on this page with a revised "Last updated" date.

For significant changes that affect how your data is used, we will notify registered players by email at the address on their account. For minor or clarifying changes, the updated page publication serves as sufficient notice.

We recommend bookmarking this page and reviewing it periodically. Your continued use of 123pk after an updated Privacy Policy has been published constitutes acceptance of the changes. If you do not accept the revised policy, you should stop using the platform and contact support to close your account.

12 Contact

If you have any questions, concerns, or requests relating to this Privacy Policy or your personal data, please get in touch with the 123pk support team. We take privacy queries seriously and aim to respond promptly.

For general platform questions, visit our FAQ page. For questions about your account terms, see our Terms and Conditions.